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ASP Group s.r.o. reports the most successful year in the company’s history


Pilsen, Letkov, January 2025

2024 year is one of the most successful years for ASP Group s.r.o. ever. The company has achieved the best economical results in its more than 20-year history reporting record sales of CZK 2.5 billion, and increasing sales compared to the same period last year with more than 14,000 units – the highest in the company’s history.

“The year 2024 was another excellent year for ASP Group s.r.o. with new annual record in sales and revenue, and with successful expansion into new markets in the Northern Europe and other countries. This had very positive effect on our economic results. We have been able to maintain the strong momentum of recent years. Also, we have finished several significant investments that will have positive impact on our future growth trajectory,” says Dušan Hřích, the ASP Group s.r.o. co-owner.

Strategic Expansion in Europe

ASP Group s.r.o. strengthens its presence in European markets permanently on a long-term basis. Currently ASP Group s.r.o. operates in more than 20 European countries and still continues to expand.  

Dušan Hřích: “This year we have successfully entered the Swedish and Finnish markets where we are currently building a sales network. Also, in 2024, we have reached distribution agreement for ATV, UTV, SSV for Lithuania, Latvia and Estonia. We have been also newly appointed as the official distributor of Royal Enfield for Bulgaria, plus we have got the distributorship of Segway Navimow robotic lawnmowers in Poland which has translated also into huge increase in sales in this segment, where we have seen a massive 100% raise.   

Major Investments

To ensure the company continues to offer the best service to its dealers and customers, ASP Group s.r.o. has already built four large warehouses in the Czech Republic with a total area of 4,500 m2, and in Poland has moved to a new headquarters with representative showroom and a large warehouse. Total financial investments this year alone were around CZK 140 million.

The 2025 Perspective

“In 2025 we expect further increase in sales thanks to new models of ATVs, UTVs and SSVs which will attract a lot of attention and customers´ interest. Especially attractive will be new models such as Segway AT10 ATV and greatly anticipated SuperVillain 2.0T SSV, as well as the new Linhai 150, 550, 650 ATVs, Landmax 1000 UTV and others. With the new X series being launched, we also expect a big increase in sales of Segway Navimow robotic lawnmowers. We continue to invest, and we strive to offer the best products at the right price. With over 400 sales and service centers across Europe we will continue to work hard to provide our customers with high quality products and service.
Our broad European presence and ever-increasing product range enables us to expand, to improve our sales network, strengthen existing dealers and open up new markets. The steady improvement of our economic indicators confirms, that we are on the right course both in the Czech Republic and in Europe.”
addsDušan Hřích.


About ASP Group s.r.o.

ASP Group s.r.o. is the leading supplier and one of the largest distributors of ATVs and ATV/motorcycle accessories in Europe, with more than 20 years of history. ASP Group s.r.o. imports, and in its wide dealer network distributes ATVs, UTVs, SSVs, spare parts and accessories of more than 40 world famous brands. Thanks to the smart portfolio structure and quality dealer and service network, the company has developed into one of the largest importers and distributors of ATVs, UTVs and SSVs in Central and Eastern Europe. Its main brands today include Segway, Linhai and TGB, LS2 Helmets and Finntrail. In addition, ASP Group s.r.o. runs its two own brands – SHARK Professional Accessories and Bulldog Tires.